AI Content Marketing ROI Calculator & Strategy Generator

Inspiration: Small businesses and marketers struggle to justify content marketing investments and develop data-driven content strategies without expensive analytics tools or dedicated strategists.

Target Customers: Small business owners, marketing managers at growing companies, freelance marketers, agencies.

Pain Points:

• ROI uncertainty: Difficulty connecting content efforts to business results
• Strategy overwhelm: Too many content marketing tactics without clear prioritization
• Resource allocation: Uncertainty about where to invest limited time and budget

Solution (Micro-SaaS): An AI-powered content marketing calculator and strategy generator that provides personalized recommendations based on business type, goals, and resources.

MVP Core Features:

• Business profiling: Industry, size, goals, current content efforts, budget
• AI strategy generation:
  • Channel prioritization: Recommended content channels ranked by potential ROI
  • Content calendar: Suggested content types and publishing frequency
  • Resource allocation: Time and budget distribution recommendations
  • KPI framework: Specific metrics to track based on business goals
• ROI projections: Estimated traffic, leads, and revenue impact based on input parameters
• Implementation roadmap: 90-day action plan with specific tasks and milestones

Development Investment: Medium. Requires industry knowledge database and sophisticated recommendation algorithms.

Competitive Advantage: Combination of strategic planning and tactical implementation guidance, designed specifically for resource-constrained businesses.