AI Corporate Comms Video Suite

    Inspiration: "Corporate Videos" is evergreen B2B. Companies churn out internal videos: CEO talks, quarterly recaps, policy explainers.

    Target Customers: HR, internal-comms, and marketing teams in mid-large enterprises.

    Pain Points:

    • Slow Production: Traditional shoots + edits take weeks.
    • Brand Inconsistency: Different departments produce mismatched styles.
    • Executive Time Scarce: CEOs cannot spend half a day filming announcements.

    Solution (Micro-SaaS): A brand-locked AI video generator tailored for enterprises.

    MVP Core Features:

    • Central Brand Asset Library (Admin): Upload logo, palette, fonts, music, intro/outro.
    • Custom AI Spokesperson (optional): Voice-clone & face-clone CEO into a corporate avatar.
    • Employee Self-Serve: Staff pick a template ("Quarterly Update," "Policy Notice"), paste text.
    • Auto Generation & Approval: AI assembles on-brand video; optional approval workflow.
    • Multi-Language: Same script auto-voices in multiple languages for global teams.

    Development Investment (Technical Implementation): Medium. B2B features + API integration.

    • LLM/API Calls: Synthesia or HeyGen enterprise APIs.
    • Tech Stack:
      • Multi-tenant backend with role permissions.
      • Remotion/FFmpeg template engine.

    Traffic Acquisition & Validation Strategy (SEO Enhanced):

    • Step 1: Market Validation
      • Landing "Move Your Internal Comms": Headline: "Create On-Brand Corporate Videos in Minutes. No Filming Required."
      • LinkedIn Outreach: Offer demo videos to Fortune-500 HR/comms leads.
    • Step 2: SEO-Driven Growth
      • Keyword Strategy:
        • Primary: "corporate video generator", "internal communication video tool", "AI business video".
        • Long-Tail: "vyond alternative enterprise", "training video maker employees", "AI spokesperson company announcements".
      • Growth Flywheel: Whitepaper ("5 Video Strategies for Employee Engagement") → live demo → seat-based subscription.

    Potential Competitors & Analysis:

    • Key Competitors: Vyond, Synthesia, HeyGen.
    • Competitors' Strengths:
      • Market Leaders.
    • Competitors' Weaknesses:
      • Generic Platforms: Require user config; no out-of-box brand lock.
      • High Price: Enterprise tiers pricey.
    • Our Opportunity:
      • Disciplined SaaS: Strict brand control + streamlined workflow.
      • Focused Templates & Approval: Purpose-built for internal comms.
      • Bundled Avatar Service: Value-adding CEO avatar package.